The question of the Bulgarian logo remains open
Yesterday, at the initiative of Minister Asen Vasilev, at the building of MEET was held a workshop on the new logo of Bulgaria. During the event were discussed the guidelines for optimizing the visual concept of the brand Bulgaria. Representatives of the project contractors quoted the results of eleven researches, conducted by them. They stood behind the view that the unique combination of mountains, sea, sun and rose is to remain in the graphic image. The slogan “A Discovery to Share” is driven by the fact that 80% of the tourists, who visited Bulgaria, have shared the opinion that they would return. For several months a public debate has been flaring over the merits of the new logo. Minister Vasilev assigned to the project contractors to revise the brand Bulgaria in the shortest possible terms and present it for discussion.